Managing Knowledge for Advantage

Now, more than ever before, the returns companies realize are increasingly related to
their intellectual assets, and not the tangible assets they manage. Why? Because economic
and competitive realities are demanding that companies focus on creating more
value from their core business competencies — whether it’s product development, customized
services, or managing the relationships they have with customers and suppliers.
And core competencies are based on intellectual assets, on the knowledge — the collected
experience, expertise, and information — of the company’s employees.
Knowledge management solutions are the key to building and sustaining intellectual
capital assets and using them to create economic value. These solutions, which rely on a
combination of content and collaboration technologies, enable individuals, teams, and
communities to create, capture, share, and harness knowledge to do the things they do
well, even better.
This paper will trace the shift from structural to intellectual capital, define knowledge
management, and introduce the concept of communities of practice. It will also describe
how content and collaboration technologies can be combined to build a successful
knowledge management solution. Finally, it will show how companies are using knowledge
management solutions to support their core competencies and solve specific
business problems.

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ManagingKnowledgefortheAdvantage.PDF