Kirk Klasson

Archive for On Technology

Metaverse Schmetaverse

Back in 2007, in the land rush to social media marketing, I was asked to explore Second Life as a potential marketing venue for a B2B value proposition. And the only way one could explore such a medium was to “immerse” oneself, travel through its landscapes, meet its denizens and interrogate the avatars that “peopled” […]

Somatosensoricity: Mastering Touch

  What’s in a name? An ancestor, a zeitgeist, some whimsey and dreams? Entrepreneurs often think long and hard about names before the marketing types get involved. Because once names are set, they get sticky, and sometimes the goo won’t come off your shoe. Take Smart Dust. For years it sat on the front stoop […]

The Paltry Cost of Priceless Externalities

For the past few years, anyone who has been paying attention has come face to face with the economic phenomenon known as externalities. Popularized by causes like climate change, it is by no means something all that novel or vogue. Ronald Coase was one of the first to discuss the concept back in 1960 with […]

Stalking the Snark: Invariant Counterfactuals, Transcendental Deductions and the Future of AI

I’d like to start off by acknowledging that this is the kind of post that if it were a drug, a machine tool or a firework, the government would insist that it be accompanied by a warning. Something along the lines of… “toying with this crap while inebriated could be bad for you. Especially if […]

Beyond the Cyber-Cryptoverse, the Next Incarnation of the Internet Awaits

Over the years this blog has dealt with the nature of change and innovation as a primary feature of the high tech industry. In Hacking the Future 2.0 we suggested that the means for creating change of unimaginable magnitude have become increasingly open, accessible and ubiquitous. And you don’t have to look far to see […]

The Dawn of Agency

In case you missed it, Google’s recent Duplex demonstration left the attending techno glitterati gobsmacked and agape. Seems they were astonished by the authenticity a few “oh’s” and “um’s” and “ah’s” could produce when added to computer generated speech. I guess most of the audience wasn’t around back in 1990’s when natural language processing systems […]

AI: Waking the Neuromorphic

Did you catch Intel’s big announcements at CES this year? That’s right, touting its True VR Intel proclaimed 2018 will be the year that virtual reality finally takes off. Which just happened to be the big CES announcement in 2017 and the year before that and the year before that for about the last six […]

Privacy, Blockchains and Balkanization: The Rise of Custody and The End of Adtech as We Know it

What is bigger than Y2K, more expensive than an Oracle upgrade and sneakier than a Sasser worm on a vintage Windows PC? That’s right. GDPR. GDPR may sound a little bit like a German political faction and, in fact, German political factions may have helped get it started but the cold truth is the letters […]

Greed Is Good….

Could VC’s twist from their own petard? The first time I saw a venture capitalist was in 1974. Florsheim shoes, Brooks Brothers suit, school tie, horn-rimmed, tortoise shell glasses and according to my sources a pedigree that read like the marketing brochure from a trendy Cambridge sperm-bank: yada yada Harvard, yada yada Stanford, yada yada […]

The Elephant in the Room Just Got a Little Bigger

Meaningful Measures for Digital Strategies A few weeks back Gartner published a survey that got just about everybody’s attention. The survey consisted of 388 CEO’s and other senior executives. And the consensus that emerged was eye opening. Turns out a majority of CEO’s surveyed don’t see the payoff in emerging technology. Now to be fair, […]

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Insights on Technology and Strategy